Marketing and promotional campaigns are important for all businesses but they are especially important for a small business. A small business spends a considerable amount of money from their tight budget for marketing and branding. The need for a brand becomes particularly important for a small business. Vanity 800 numbers can prove be a very powerful tool for your marketing and branding exercise. You can use it to serve the dual purpose of a communication tool and also a marketing tool. It actually works as an effective tool for the marketing, branding and communication needs of your business.
Easily Memorable
Vanity 800 numbers are easy to remember and so they are just perfect for the marketing and promotional efforts of companies. Companies spend quite a handsome amount of money on their display advertising like a billboard. But if you think that your customers will remember a 10 digit toll free number they saw on a billboard while passing on a highway, it is simply unrealistic. But if you give them a number like 1 800 RED ROSES to remember - it makes more sense. This is the primary reason for choosing vanity numbers over numeric toll free numbers. You have to choose a phone-word as close to your business as possible because then only it becomes easy for your customers to relate it to your business.
Branding and Brand Recall
Your vanity 800 numbers can also be an effective tool for branding and advertising your business. You do not need to spend anything extra and yet it works as one of the most powerful marketing and advertising tools. Vanity toll free numbers or vanity 800 numbers work as an extension of your brand. People actually remember your number as your brand and so it functions as both – your brand and your contact number. For example, some of the famous vanity toll free numbers have become synonymous with their company like the vanity number of the famous automobile company Toyota is: 1 800 GO-TOYO and the number of the famous courier and shipping service company - FedEx is: 1 800 GO-FED-EX.
Avoid Using Unique Spelling
With the rising demand for vanity numbers, it is often difficult to find the number of your choice. In such cases there is a tendency to use either a number that is too general or create a unique spelling for 800 vanity numbers. For example, if you are a broker of car loans, then the most common number for your business could be 1 800 CAR LOANS or CAR LOAN. But if in case these are not available, it is not wise to twist the spelling and use the number like: 1 800 CAR LOANZ. Using ‘Z’ in place of ‘S’ will never give you the desired result because your customers are not accustomed with this spelling. It is better if you do a little brainstorming and use a different number like: 1 800 BUY-A-CAR.
Affordable
Vanity 800 numbers are also affordable. The use of a numeric toll free number and a vanity toll free number costs the same. Your service provider may charge you a one-time fee for ordering a vanity number. But since a vanity number contains a word or a phrase related to your business it makes you memorable to your customers easily.
Easily Memorable
Vanity 800 numbers are easy to remember and so they are just perfect for the marketing and promotional efforts of companies. Companies spend quite a handsome amount of money on their display advertising like a billboard. But if you think that your customers will remember a 10 digit toll free number they saw on a billboard while passing on a highway, it is simply unrealistic. But if you give them a number like 1 800 RED ROSES to remember - it makes more sense. This is the primary reason for choosing vanity numbers over numeric toll free numbers. You have to choose a phone-word as close to your business as possible because then only it becomes easy for your customers to relate it to your business.
Branding and Brand Recall
Your vanity 800 numbers can also be an effective tool for branding and advertising your business. You do not need to spend anything extra and yet it works as one of the most powerful marketing and advertising tools. Vanity toll free numbers or vanity 800 numbers work as an extension of your brand. People actually remember your number as your brand and so it functions as both – your brand and your contact number. For example, some of the famous vanity toll free numbers have become synonymous with their company like the vanity number of the famous automobile company Toyota is: 1 800 GO-TOYO and the number of the famous courier and shipping service company - FedEx is: 1 800 GO-FED-EX.
Avoid Using Unique Spelling
With the rising demand for vanity numbers, it is often difficult to find the number of your choice. In such cases there is a tendency to use either a number that is too general or create a unique spelling for 800 vanity numbers. For example, if you are a broker of car loans, then the most common number for your business could be 1 800 CAR LOANS or CAR LOAN. But if in case these are not available, it is not wise to twist the spelling and use the number like: 1 800 CAR LOANZ. Using ‘Z’ in place of ‘S’ will never give you the desired result because your customers are not accustomed with this spelling. It is better if you do a little brainstorming and use a different number like: 1 800 BUY-A-CAR.
Affordable
Vanity 800 numbers are also affordable. The use of a numeric toll free number and a vanity toll free number costs the same. Your service provider may charge you a one-time fee for ordering a vanity number. But since a vanity number contains a word or a phrase related to your business it makes you memorable to your customers easily.
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